AI Lead Management.
The front desk that never sleeps. Every enquiry answered in seconds, qualified, and booked into your diary, on every channel your customers use. We build it, and it is called Pala.
Most businesses do not lose work to bad marketing. They lose it to slow replies. Enquiries arrive while you are with a customer, mid-job or closed for the night, and the one that waits until morning is usually the one that has already booked with whoever answered first. AI lead management makes sure that is you, every time, without adding a person to your payroll.
Meet Pala. Your front desk, on every channel.
Pala reads your business from your own website, answers the way you would, and books straight into your calendar. It is one receptionist standing behind every channel, so a customer gets the same answer whether they message, email or call.
Website chat
Answers questions and books on every page, added with one line of code.
Meets customers on the channel they already use, and confirms in the same thread.
Instagram & email
Enquiries from your inbox and social channels, read, answered and filed.
Phone
A voice receptionist that answers calls, takes the detail and books the slot.
Your calendar
Books into Apple, Google, Outlook or iCloud, and never double-books.
Your dashboard
Every conversation and booking in one place, editable and live at once.
Pala
Self-serve, from £49 a month
The receptionist. It answers, qualifies and books across your website, WhatsApp, email and phone. Paste your website and it is live in about a minute. Try it free, no card.
Try Pala free →Pala Pro
Sales operations for quote-led work
For catering, events and any business that wins work on a quote. It captures the messy brief, sends a same-day quote, and keeps every thread moving until the booking is won.
Talk to us about Pala Pro →What we build.
Every channel in one place
WhatsApp, Instagram, email, your website and the phone, all handled by the same receptionist, so nothing slips between apps.
Qualification tuned to you
The questions it asks and the way it answers are shaped to how you actually sell, so the leads that reach you are ready.
Booking into your real diary
It offers only genuinely free slots inside your hours and writes the booking into the calendar you already keep.
Same-day quotes
On Pala Pro, a messy enquiry becomes a polished, on-brand quote sent the same day, not three days later.
Owner alerts and clean handoff
You are notified on every lead, and anything that genuinely needs you is passed over with the context already gathered.
How it works.
We map your enquiries
We learn how work reaches you and where it leaks, so what we build fits how you actually operate.
We build it in code
Set up around your tools and tone, and shown to you working on real examples before it goes live.
It runs, and we improve it
It works day and night, and we keep tuning it and adding to it as you grow.
What changes for you.
Answered in seconds
A useful reply the moment an enquiry lands, in your tone, at any hour, every time.
Qualified for you
The right questions asked up front, the time-wasters filtered out before they reach you.
Booked straight in
A slot offered and booked into your calendar, with no back and forth.
Two ways to run it
Self-serve as Pala from £49 a month, or built bespoke around your channels and tools.
Questions, answered.
Is this Pala, the product? +
Yes. AI lead management is what we do, and Pala is how we deliver it. You can run the self-serve version yourself from £49 a month at getpala, or we build a bespoke version around your channels, tools and rules.
What channels does it cover? +
Your website, WhatsApp, Instagram, Facebook, email and the phone, all handled in one place. It books into your Apple, Google, Outlook or iCloud calendar.
Will it sound like us? +
Yes. We tune the tone, the questions and the answers to how you actually talk and sell, so replies read like your own team wrote them, not a generic bot.
What is the difference between Pala and Pala Pro? +
Pala is the receptionist that answers and books. Pala Pro adds sales operations for quote-led businesses like catering and events: it captures the brief, sends the same-day quote and chases the thread until it is won.
How quickly can it go live? +
The self-serve version is live in about a minute from your website. A bespoke build is usually two to three weeks, most of which is tuning the qualification and tone rather than the underlying system.
What happens with complex enquiries? +
Anything that needs a human is flagged to you with the context already gathered, so you pick up exactly where it left off.
Explore the rest of the stack.
Want to see it on your enquiries?
Book a quick call and we'll show you how AI Lead Management would work for your business.